diff --git a/src/engine/mod.rs b/src/engine/mod.rs
index c3010c6..5166222 100644
--- a/src/engine/mod.rs
+++ b/src/engine/mod.rs
@@ -9,6 +9,7 @@ use hyper::Client;
 use hyper::client::HttpConnector;
 use hyper_tls::HttpsConnector;
 use relative_path::{RelativePath, RelativePathBuf};
+use semver::VersionReq;
 use slog::Logger;
 use tokio_service::Service;
 
@@ -136,6 +137,23 @@ impl Engine {
         })
     }
 
+    pub fn find_latest_crate_release(&self, name: CrateName, req: Option<VersionReq>) ->
+        impl Future<Item=Option<CrateRelease>, Error=Error>
+    {
+        self.query_crate.call(name).from_err().map(move |query_response| {
+            if let Some(vreq) = req {
+                query_response.releases.iter()
+                    .filter(|release| vreq.matches(&release.version))
+                    .max_by(|r1, r2| r1.version.cmp(&r2.version))
+                    .cloned()
+            } else {
+                query_response.releases.iter()
+                    .max_by(|r1, r2| r1.version.cmp(&r2.version))
+                    .cloned()
+            }
+        })
+    }
+
     fn fetch_releases<I: IntoIterator<Item=CrateName>>(&self, names: I) ->
         impl Iterator<Item=impl Future<Item=Vec<CrateRelease>, Error=Error>>
     {
diff --git a/src/server/mod.rs b/src/server/mod.rs
index f7b4752..f0900b2 100644
--- a/src/server/mod.rs
+++ b/src/server/mod.rs
@@ -1,8 +1,9 @@
+use std::env;
 use std::sync::Arc;
 
 use futures::{Future, IntoFuture, future};
 use hyper::{Error as HyperError, Method, Request, Response, StatusCode};
-use hyper::header::ContentType;
+use hyper::header::{ContentType, Location};
 use route_recognizer::{Params, Router};
 use slog::Logger;
 use tokio_service::Service;
@@ -11,7 +12,7 @@ mod assets;
 mod views;
 
 use ::engine::{Engine, AnalyzeDependenciesOutcome};
-use ::models::crates::CratePath;
+use ::models::crates::{CrateName, CratePath};
 use ::models::repo::RepoPath;
 use ::models::SubjectPath;
 
@@ -31,6 +32,7 @@ enum Route {
     Index,
     Static(StaticFile),
     RepoStatus(StatusFormat),
+    CrateRedirect,
     CrateStatus(StatusFormat)
 }
 
@@ -53,6 +55,7 @@ impl Server {
         router.add("/repo/:site/:qual/:name", Route::RepoStatus(StatusFormat::Html));
         router.add("/repo/:site/:qual/:name/status.svg", Route::RepoStatus(StatusFormat::Svg));
 
+        router.add("/crate/:name", Route::CrateRedirect);
         router.add("/crate/:name/:version", Route::CrateStatus(StatusFormat::Html));
         router.add("/crate/:name/:version/status.svg", Route::CrateStatus(StatusFormat::Svg));
 
@@ -86,6 +89,11 @@ impl Service for Server {
                         return Box::new(self.crate_status(req, route_match.params, logger, format));
                     }
                 },
+                &Route::CrateRedirect => {
+                    if *req.method() == Method::Get {
+                        return Box::new(self.crate_redirect(req, route_match.params, logger));
+                    }
+                },
                 &Route::Static(file) => {
                     if *req.method() == Method::Get {
                         return Box::new(future::ok(Server::static_file(file)));
@@ -156,6 +164,55 @@ impl Server {
         })
     }
 
+    fn crate_redirect(&self, _req: Request, params: Params, logger: Logger) ->
+        impl Future<Item=Response, Error=HyperError>
+    {
+        let engine = self.engine.clone();
+
+        let name = params.find("name").expect("route param 'name' not found");
+
+        name.parse::<CrateName>().into_future().then(move |crate_name_result| {
+             match crate_name_result {
+                Err(err) => {
+                    error!(logger, "error: {}", err);
+                    let mut response = views::html::error::render("Could not parse crate name",
+                        "Please make sure to provide a valid crate name.");
+                    response.set_status(StatusCode::BadRequest);
+                    future::Either::A(future::ok(response))
+                },
+                Ok(crate_name) => {
+                    future::Either::B(engine.find_latest_crate_release(crate_name, None).then(move |release_result| {
+                        match release_result {
+                            Err(err) => {
+                                error!(logger, "error: {}", err);
+                                let mut response = views::html::error::render("Could not fetch crate information",
+                                    "Please make sure to provide a valid crate name.");
+                                response.set_status(StatusCode::NotFound);
+                                future::ok(response)
+                            },
+                            Ok(None) => {
+                                let mut response = views::html::error::render("Could not fetch crate information",
+                                    "Please make sure to provide a valid crate name.");
+                                response.set_status(StatusCode::NotFound);
+                                future::ok(response)
+                            },
+                            Ok(Some(release)) => {
+                                let mut response = Response::new();
+                                response.set_status(StatusCode::TemporaryRedirect);
+                                let url = format!("{}/crate/{}/{}",
+                                    &SELF_BASE_URL as &str,
+                                    release.name.as_ref(),
+                                    release.version);
+                                response.headers_mut().set(Location::new(url));
+                                future::ok(response)
+                            }
+                        }
+                    }))
+                }
+             }
+        })
+    }
+
     fn crate_status(&self, _req: Request, params: Params, logger: Logger, format: StatusFormat) ->
         impl Future<Item=Response, Error=HyperError>
     {
@@ -216,3 +273,10 @@ impl Server {
         }
     }
 }
+
+lazy_static! {
+    static ref SELF_BASE_URL: String = {
+        env::var("BASE_URL")
+            .unwrap_or_else(|_| "http://localhost:8080".to_string())
+    };
+}
diff --git a/src/server/views/html/mod.rs b/src/server/views/html/mod.rs
index 38e074d..b7337c0 100644
--- a/src/server/views/html/mod.rs
+++ b/src/server/views/html/mod.rs
@@ -9,12 +9,9 @@ pub mod index;
 pub mod error;
 pub mod status;
 
-lazy_static! {
-    static ref SELF_BASE_URL: String = {
-        env::var("BASE_URL")
-            .unwrap_or_else(|_| "http://localhost:8080".to_string())
-    };
+use super::super::SELF_BASE_URL;
 
+lazy_static! {
     static ref GAUGES_SITE_ID: Option<String> = {
         env::var("GAUGES_SITE_ID").ok().map(|s| s.to_string())
     };